Project Architect: Marco Colonnelli
Project Team
: Fiore Torchia, Michele Alessandrini
The project of the new Del Conca show room in Cesena interested a commercial area of around 300 m², characterized by two opposite entries. The plan, linear and geometrical, guaranteed a clear appreciation of the ceramic products, mixed with lights of various intensity.
The entrances were also characterized by two big backlighted totems with the logo and by displays on the sides clearly visible from the shop windows. The interior settings were conceived as partitioned corners by graphic backlighted elements and explanatory revolving totems.
The displayers, sliding and book shaped, were held inside white lacquered coverings